Name – Emily Walton
Job Title – Paid Media Manager
How long have you worked at DNRG and what attracted you to the role?
I’ve worked at DNRG now for one year and 11 months. What attracted me to the role was 100% the people that work here. My interview was originally set up by a recruiter who really sold the company ethos & emphasised how much DNRG invested in their support of employees. At the time I was actually looking to go in a different direction of work and I went along with it thinking it would just be good interview practice, however by the time I had finished my first interview with Jack and Joe, my first thought was ‘I need that job’! The interview overran and never truly felt like an interview, more like 3 passionate people talking about digital.
What do you enjoy about working at DNRG?
Still the people! The attitude to work here is a refreshing balance; everyone works extremely hard but at the same time they’re always available for a chat or to lend an ear to a challenging project. I’ve always loved the varied and dynamic work that comes with working agency life. No day is ever the same; everything is in constant flux and we’re always spinning plates.
What’s the most interesting project that you’re currently working on?
I really enjoy pitching CRM solutions to clients. I love CRMs and this is an area of work that we are recommending to clients much more frequently as they play such a pivotal role when it comes to data management.
What’s the project you’re most proud of?
Reaching an agreeable cost per lead for our London based clients because the clicks per cost are so high and therefore act as a huge barrier to entry for many of the SMEs that we work with.
Are there any developments in your field you’re especially excited about?
One development that I’m not necessarily excited about but more interested to see the result is how internet privacy may escalate over the next 10 years. It all started with GDPR, then Apple’s Opt-out tracking on Apps and now Google’s FLoC is just around the corner too. It will be intriguing to see how we manage to navigate and respect the privacy of users whilst also serving them personalised ads and offering them a more bespoke journey.
What’s your favourite part about being back in the office?
The chit-chat.
What do you like to do away from work?
Away from the office, my three favourite things to do are surfing, walking along the beach and cuddling the dog!
Who’s the funniest in the office?
Alexander Fox; hands-down winner.
If you could have 3 people at a dinner party who would you bring and why?
Lilly Allen, Ryan Reynolds and Robert Downey Jr. (but as Ironman). Would be a right old laugh, wouldn’t it!
Can we see a picture of your dog?
Yes, how many do you want and how much memory space do you have??
