Reputation Management can increase visibility, build up brand equity, and help generate advocacy all while building your online reputation. Customer Reviews, if managed correctly, can drive up conversion.
Reputation Management is aimed to boost online visibility and drive visitors to a website by assisting the reputation of a business within search engines. It helps to enhance conversation and “influence the influencer”. Online Reputation Management can be used either for increasing positive brand and keyword content driving search results or dissipating negative content that appears within search engines through brand searches, keyword searches, or both. Customer reviews enforce the buying decision and increase conversion rates.
We offer a complete managing of your online reputation and provide a wide range of services such as social monitoring, online PR, negative content filtering and removal, engagement, as well as social media content promotion. Our large network of media contacts allows us to know the time and place for everything that you create as a brand in the online world. This way, every opportunity is utilized and all content is created with a discernible target audience in mind.
Our Digital NRG Customer Review system, powered by Ekomi, allows you to capture GENUINE reviews from your customer base either at point of sale (POS), by text or email. Having a huge number of 5-star genuine reviews far outweighs and protects you from the odd negative review you may suffer from "online trolls".
Amazon, the world's largest online retailer, built their business around a model of reviews. Customer want to read reviews before making the purchasing decision. Having numerous reviews, with positive comments about your business or products reassures the customer at the time they are making the purchase.
We provide a Reputation Management report that captures the feedbacks related to your company, product or service that occurs on the Internet, we also segment the report in positive and negative press. It is important for tracking negative comments or reviews that appear on search engine result pages (SERPs) creating a negative reputation to your brand and could have a significant impact on your online sales and enquiries. Our team can run and manage the entire Reputation Management as we have all of the software and technologies necessary to collect the feeds are store them in our database.
Our Digital NRG Customer Review software updates every 24-hours with your latest reviews, adds them to your website and (subject to a minimum number) adds them to your Google Adwords advertising and Google information panel. Adding the star rating to your advertising has shown to increase the conversion of adverts by 17%.
The foundation of a successful Reputation Management campaign is an in-depth evaluation of your circumstances and objectives. Each of our services can be used separately depending on your needs and targets.
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"We switched to using Digital NRG last year after using another agency. They have been fantastic every step of the way and we have seen a large increase in quality traffic coming to our site. Neil and the team have been very informative without being pushy, I would definitely recommend them to any company. Martyn's knowledge of SEO and getting 1st page rankings is without parallel"