Drive Results with Expert Amazon Ads Creation and Management

Our Amazon Ads management service is designed to help you reach the right customers at the right time. From optimising product listings to running targeted campaigns across Sponsored Products, Sponsored Brands, and DSP, we ensure your ads perform at their best.

How Can We Help?

What is an Amazon Ads Product Feed and Why Does it Matter for Your Success?

An Amazon Ads Products Feed is a structured file containing key product details like titles, descriptions, images and pricing. It ensures your products are correctly listed and eligible for Amazon’s Sponsored Ads. A well-optimised feed improves visibility, enhances rankings and drives more conversions.

At DNRG, we refine your product feed to maximise ad performance and ensure your campaigns deliver real results.

Amazon Product Feed Optimisation: Maximise Visibility & Sales

Optimising your Amazon Product Feed is crucial for improving your ads performance and increasing those sales. A well-structured feed ensures that your product listings are accurate, keyword-rich and fully aligned with Amazon’s algorithm.

We fine-tune your product titles, descriptions, images, and attributes to enhance discoverability and drive conversions. With expert feed optimisation, your ads perform better, reducing wasted spend and maximising ROI.

Drive Sales with Targeted Amazon Ads Through Sponsored Product Campaigns

Amazon Sponsored Products Campaigns put your products in front of the right shoppers at the right time. By leveraging keyword targeting and strategic bidding, these ads appear in high-visibility placements, increasing traffic and conversions.

We create optimise and manage Sponsored Product campaigns to maximise ROI. From selecting the best keywords to adjusting bids for peak performance, we ensure your ads deliver measurable results and sustainable growth.

Amazon DSP Campaigns to Reach High-Intent Shoppers Beyond Search

Amazon DSP (Demand-Side Platform) allows brands to run programmatic display and video ads both on and off Amazon, targeting shoppers based on their interests, browsing behaviour and purchase history. Unlike sponsored Ads, DSP campaigns help you build brand awareness and retarget potential customers across Amazon-owned sites, third-party websites and apps.

We create data-driven DSP strategies to expand your reach, engage high-intent audiences and drive conversions. Whether you’re looking to retarget past visitors, reach new customers or reinforce brand messaging, our expert team ensures your campaigns deliver maximum impact.

Amazon Performance Tracking: Optimise Campaigns with Data-Driven Insights

Success in Amazon advertising isn’t just about running ads, its about continuously tracking performance and making data-driven optimisations. With detailed analytics on impressions, clicks, conversions, and ROAS, our Amazon advertising performance tracking helps you measure campaign success and refine your strategy.

We provide in-depth reporting and analysis to identify what’s working and where improvements can be made. From monitoring ACoS (Advertising Cost of Sale) to adjusting bids and targeting, we ensure your Amazon ads deliver ROI for sustained growth.

How We Work

We Collaborate to Drive Amazon Ads Success

At DNRG, we take the time to understand your business goals and product offerings to develop a tailored Amazon Ads strategy. Our team combines your objectives with our expertise to create campaigns that enhance visibility, attract high-intent shoppers, and drive sales. We work closely with you to ensure your Amazon Ads align with your broader marketing goals and deliver measurable results.

Data-Driven, Results-Focused Amazon Ad Strategy

Success on Amazon isn’t about guesswork, it’s about making informed, data-backed decisions. By analysing product performance, market trends, and shopper behaviour, we craft campaigns that consistently deliver results. Our strategies focus on maximising visibility, optimising ACoS (Advertising Cost of Sale), and improving ROAS, ensuring your products reach the right audience at the right time.

Tailored Amazon Ad Solutions to Meet Your Needs

Every business has unique challenges, which is why we customise our Amazon Ads approach to fit your specific goals. Whether you want to scale your product catalogue, refine campaign targeting, or optimise bidding strategies, we adapt to your needs. With DNRG, your Amazon campaigns evolve with your business to drive sustained growth and profitability.

Transparent Amazon Ad Reporting & Measurable Results

Transparency is key to any successful campaign. With DNRG, you get full access to detailed Amazon Ads reports that provide clear insights into campaign performance. We focus on actionable data and precise metrics, so you always know how your ads are performing and how they contribute to your overall business growth.

Your Success is Our Success

B and a group logo

0%

YOY increase in Conversion Rate

0%

YOY decrease in Cost per Lead

Driving High-Value Enquiries with PPC Campaigns for B&A Group

Bristol & Avon Group sought to generate high-value service enquiries for their aggregate and land remediation services. To achieve this, we implemented a comprehensive PPC strategy, focusing on brand protection, geo-targeted prospecting, competitor targeting, and remarketing. The results were impressive, with a 52% year-over-year increase in conversion rates and a 19% reduction in cost per lead, ultimately driving more qualified leads and enhancing the overall performance of their PPC campaigns.
UK Search awards 2023 winners

Some of Our Recent Amazon Ads Work

Appliance World

0%

Increase in Add to Carts

0%

Decrease in Sessions (Focused on improving the quality of traffic)

0%

Decrease in Cost per Click

celestial_w

0%

Cost Per Lead Decrease

0x

Conversion Rate Increase

0

Leads Generated

Winter Wonderland Norwich

0x

ROAS

Group 74397

0%

Increase in Group Ticket

0%

Increase in Attendance Under-12s

0%

Increase in Attendance Under-19s

You Do You.We Do Digital.

At DNRG, we ask the questions other agencies miss, ensuring we fully understand your objectives before crafting a strategy. That’s why we always advise integrating Google Shopping Campaigns with other digital marketing efforts; Amazon Ads works best when it’s part of a holistic approach, driving even greater results across the board.
Paid Social campaigns complement your Amazon Ads by reaching users across platforms like Facebook, Instagram, LinkedIn, and TikTok. These ads help you engage with a wider audience and drive traffic to your product pages. By strategically combining Paid Social with Amazon Advertising, you can increase visibility, retarget previous site visitors, and ultimately drive more sales.
Amazon Ads help drive traffic and conversions, but customer retention is key to maximising lifetime value. Since Amazon limits direct customer interactions, leveraging email marketing for post-purchase emails and directing traffic to your brand’s own site for email capture can help your build brand loyalty and encourage repeat purchases.
While Amazon Ads drive immediate traffic, SEO works behind the scenes to improve your site’s organic search rankings over time. By optimising your website for relevant keywords, improving site performance, and boosting your domain authority, SEO ensures that your products are discoverable both through paid ads and organic search, providing a strong foundation for long-term growth.