Instagram Ads by DNRG

Grow with high-impact Instagram ads. DNRG is a Bristol-based PPC agency turning followers into customers with award-winning paid social campaigns.

How Can We Help?

Reach, Engage & Convert with the World’s Fastest-Growing Social Platform

As a Meta-owned powerhouse with over 2.4 billion monthly users, Instagram is the ultimate visual marketing platform — and DNRG is the award-winning agency that helps businesses like yours turn followers into buyers.

Whether you’re building your brand, generating leads, or driving sales, Instagram offers the tools and reach to put your business in front of high-intent users, right when they’re ready to act.

As an official Meta Marketing Partner, we know how to plan, create, and optimise Instagram ads that deliver real, measurable impact.

Why Instagram Still Dominates in 2025

Instagram continues to develop beyond a photo-sharing app — it’s now a full-funnel performance channel for e-commerce and service-based businesses.

  • 2.4 billion monthly active users
  • 90% of users follow at least one brand
  • 44% of users use Instagram to shop weekly
  • Instagram drives over 15% of all social commerce sales globally

From Reels to Stories to Shopping Tags, it’s one of the most interactive and brand-friendly platforms — your customers already use it daily.

Full-Funnel Marketing with Instagram Ads

Instagram supports the complete marketing funnel, and DNRG designs campaigns that move users from awareness to action.

Top of Funnel: 

Brand Awareness & Discovery

  • Video & Reels campaigns for exposure
  • Influencer collaborations & branded content ads
  • Story takeovers and boosted organic posts

Middle of Funnel: 

Engagement & Consideration

  • Product carousels and how-to videos
  • Lead generation ads with pre-filled forms
  • Retargeting based on profile engagement or landing page visits

Bottom of Funnel: 

Conversions & Sales

  • Instagram Shopping & product tagging
  • Dynamic ads based on user behaviour
  • Click-to-Message ads via Instagram DM

Conversion tracking & ROI-focused ads

Instagram offers a range of ad formats designed to immerse users in your content and drive direct interaction:

Feed Image & Video Ads

Native ads that blend seamlessly into users’ feeds with powerful visual storytelling.

Carousel Ads

Swipeable posts that let you showcase multiple products, services, or angles in a single ad unit — perfect for offers, product ranges, or testimonials.

Reels Ads

High-performance vertical video ads placed within Reels, offering huge reach and viral potential.

 Stories Ads

Full-screen, time-sensitive video or image ads with strong swipe-up CTAs. Great for limited-time offers, events, or direct links to product pages.

Shopping Ads

Tag products in your Instagram ads, turning engagement into sales in just a few taps. Ideal for e-commerce brands and lifestyle services.

Click-to-Message Ads

Let users DM your brand straight from the ad — great for appointment bookings, service queries, or lead capture.

YOU DO YOU WE DO DIGITAL

Whether you’re launching a product, booking appointments, or growing your eCommerce store, DNRG can help you turn likes into leads and follows into sales.

Ready to drive online growth? Talk to us.

How We Work

How DNRG Scales With Instagram Ads

We build marketing campaigns that grow with your business. Here is a breakdown of how we help clients across the UK and beyond successfully with Instagram Ads:
  • Creative Strategy That Converts
  • Audience Intelligence
  • Cross-Platforms Sync
  • Bristol-Based, Global Reach
We make Instagram work for your business’s goals, whether you are launching a new product or looking for more consistent sales.

Precision Targeting & Retargeting

Instagram Ads use the full Meta Ads Manager ecosystem, allowing us to create advanced audience segments and lookalike models based on:
  • Location, age, gender, and language
  • Interests and hobbies
  • Device and app behaviour
  • Website traffic, video views, and social engagement
  • Email CRM lists and past purchasers
  • In-app interactions with Instagram posts, profiles, and Stories
We also implement retargeting at every stage to re-engage warm leads and abandoned carts.

Why Work With an Instagram Ads Agency?

While anyone can boost a post, not every brand knows how to succeed from it. That’s exactly where DNRG comes in. As an expert PPC agency and META partner, our team specialises in creating marketing strategies with technical accuracy to run Instagram Ads that deliver impressions and ROI (return on investment). DNRG studies audience behaviour, tests ad variants, and adapts in real time. Our full-funnel approach is tailored to match your business goals, whether you are a start-up looking for brand awareness or a retail business aiming for direct sales.

Results You Can Measure With Instagram Ads

The DNRG team has helped clients achieve:
  • 3x Return on Ad Spend within 60 days
  • 70% reduction in cost-per-lead through retargeting
  • 5x engagement using Reels
  • 30% increase in on-site conversions with optimised Shopping Ads

Why Choose DNRG?

As one of the UK’s leading paid social agencies, we bring together creative vision and performance marketing to deliver exceptional Instagram campaigns. You get:
  • Award-winning ad creatives, crafted in-house
  • Full-funnel strategy tailored to your business goals
  • Conversion-focused ad copy and creative testing
  • Real-time campaign optimisation and A/B testing
  • Transparent reporting, insights, and ROI tracking
  • Access to Meta Partner-exclusive tools and support
We don’t just manage your Instagram ads — we transform them into a scalable growth channel.

Your Success is Our Success

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You Do You.We Do Digital.

Instagram is all about creativity that connects. We turn your visual style into results, shaping ads that grab attention, tell your story, and inspire people to take action.
SEO brings long-term organic traffic, while Paid Media drives immediate visibility. Combined, they ensure your brand is front and centre, maximising exposure, driving qualified leads and boosting conversions.
Paid social campaigns can drive immediate visibility, but their effectiveness is only optimised fully when paired with SEO. By integrating SEO strategies, you ensure that your paid traffic is also backed by long-term organic search growth. This combination improves your brand’s overall visibility, ranking, and ability to drive qualified traffic both paid and organic, resulting in sustained success.
SEO brings visitors to your site, but CRO turns them into customers. By improving user experience and optimising your site’s elements, CRO ensures you get the highest possible return from your SEO traffic.
A well-designed website supports SEO efforts by improving navigation, mobile responsiveness and page speed. A seamless user experience ensures visitors stay longer, which enhances your SEO rankings and conversion rates.

Frequently Asked Questions.

At DNRG, we take the time to truly understand your goals, giving you clear answers and strategies that make sense for your business

Because Instagram is both visual and interactive, it lets brands engage, sell, and build loyalty with formats like Reels, Stories, carousels & shopping tags.
You’ll often notice engagement and reach in the first couple of weeks; real sales or ROI improvements usually come as we refine creatives, targeting, and measurement.
Reels, Stories, feed image/video, carousels, shopping & click-to-message ads, formats chosen based on what best resonates with your audience.
We build audiences using demographics, behaviour, interests, engagement history, lookalikes & retargeting, so your ads reach folks most likely to act.
By tracking real outcomes, conversions, sales, ROAS, not just likes or impressions. Transparent reporting keeps you informed every step.
We do both. In-house creative, copy & design are aligned with your brand, so your ads look good and perform.
Yes, combining Instagram with email, PPC, SEO, and CRO supercharges performance and helps build a consistent customer journey.