Paid Media Buying Strategies to Maximise ROAS

No business objective is the same, and no one audience is identical, We’re industry leaders in creating data-driven paid media strategies that work at every stage of the buying funnel. By understanding your business objectives, target audience and demographics, we identify creative, blended strategies that ensure your brand is visible across the right channels when it matters most.

How Can We Help?

Maximise your Reach and ROI with Targeted, High-Impact Google Media Buying

Google Media Buying provides opportunities to connect with your audience across the most popular platforms, including Google Search, YouTube, Google Display Network and more. We design data-driven campaigns that maximise your exposure and drive high-quality, conversion-ready traffic.

We make sure your ads reach the right audience based on their search intent, behaviour and demographics. Whether you want to increase brand awareness, generate leads or drive conversions, our approach to Google Media Buying ensures you achieve results.

Effective Media Buying with Bing Ads for Maximum Reach

Bing Ads offer a unique opportunity to connect with an audience actively searching across Microsoft's search network, including Bing, Yahoo and AOL. We create strategic campaigns that maximise your visibility and drive high-quality traffic to your site.

Using advanced targeting features and optimising ad placements, we ensure that your media buying efforts are tailored to achieve maximum ROI. Whether you aim to increase brand awareness, generate leads or boost conversions.

Effective Meta Media Buying to Drive Engagement and Conversions on Instagram and Facebook

META Media Buying leverages a vast user base to connect with highly targeted audiences across Instagram and Facebook. We craft tailored campaigns that increase brand awareness, drive traffic, and boost conversions.

With access to powerful targeting tools, we focus on reaching users based on their demographics, interests and behaviours. From strategic ad placements to budget optimisation, our approach ensures that your campaigns deliver maximum impact, driving results across META’s platform.

Unlock the Power of TikTok Ads for Engaging, High-Impact Campaigns

TikTok media buying offers a unique opportunity to tap into a dynamic and rapidly growing audience. We create highly engaging ads that resonate with TikTok;s active, creative community. By using TikTok’s advanced targeting features, we ensure your campaigns reach the right audience at the right moment.

Whether you want to build brand awareness, promote a product, or drive user engagement, we design custom strategies that maximise results. From captivating video ads to innovative ad formats, our team crafts strategies that boost visibility and create meaningful connections with your audience.

How We Work

Collaborative Media Buying Strategy to Drive Results

We take the time to understand your business objectives and target audience. We then build a custom media buying strategy that aligns with your goals across multiple platforms, ensuring your brand gets the right exposure. Our team combines your vision with our expertise, developing campaigns that drive visibility, engagement, and conversions. We work closely with you to ensure that every media buy supports your larger marketing strategy and delivers real, measurable results.

Data-Driven, Results-Focused Media Buying

Effective media buying goes beyond guesswork, it’s about using data to make informed decisions. We analyse audience behaviour, performance trends, and market data to optimise your campaigns and deliver results that matter. From selecting the right platforms to fine-tuning ad placements, our strategies are designed to achieve maximum ROI, ensuring your ad spend delivers the best possible outcomes.

Tailored Media Buying Solutions to Meet Your Needs

Every business is different, and so are its advertising needs. Whether you want to increase brand awareness, drive sales, or generate leads, we tailor our media buying approach to meet your specific objectives. From traditional platforms like TV and radio to digital platforms like Google, Facebook, and TikTok, we adapt our strategy to suit your business and audience, ensuring continuous growth and performance optimisation.

Transparent Reporting & Measurable Media Buying Results

Transparency and clear metrics are at the core of our media buying approach. With DNRG, you’ll have access to detailed reports showing exactly how your campaigns are performing. We provide actionable insights and regular updates to help you track your investment and understand how your media buying efforts are driving business growth. We believe in delivering results you can measure and that continuously improve your marketing efforts.

Your Success is Our Success

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SEO Delivers 1066% Organic Conversion Increase

DNRG helped Advance Insurance overcome low traffic and poor visibility in the competitive Japanese Import Car Insurance market through a strategic SEO overhaul. By conducting in-depth research, optimising content, enhancing technical SEO, and building high-quality links, we boosted organic conversions by 1066%, increased session conversion rates by 466%, and improved engagement time by 98%. This comprehensive SEO strategy delivered measurable, long-term results, driving significant growth for Advance Insurance.
DNRG team with BCFC

Some of Our Recent Media Buying Work

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Winter Wonderland Norwich

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You Do You.We Do Digital.

At DNRG, we ask the questions other agencies miss, ensuring we fully understand your objectives before crafting a strategy. That’s why we always advise integrating Google Shopping Campaigns with other digital marketing efforts; Media Buying works best when it’s part of a holistic approach, driving even greater results across the board.
Adding additional Paid social ads works perfectly alongside media buying strategies. By leveraging platforms like Facebook, Instagram, and TikTok, you can target highly specific audience segments, which is crucial for effective media buying. This can help boost the visibility of your brand and drive conversions across multiple touchpoints.
SEO is a key complementary service for media buying. While media buying helps drive paid traffic, SEO ensures your website’s organic visibility is strong. Together, they create a balanced approach, SEO increases long-term, sustainable traffic, while media buying focuses on generating immediate results.
Once media buying campaigns generate leads, email marketing can play a significant role in nurturing those leads and converting them into customers. A well-crafted email marketing strategy can complement media buying by engaging prospects with targeted messaging, special offers, or reminders.