META Ads By DNRG
Reach the right audience at the right time on Facebook, Instagram, Messenger and WhatsApp to maximise business growth. Whether your goal is to generate leads or sales, increase brand awareness, or simply drive more people to your website, META ads can help you & your business
How Can We Help?
As an award-winning social media agency and proud META Marketing Partner, DNRG is trusted by brands across the UK to plan, build, and optimise high-performance campaigns across META's platforms: Facebook, Instagram, Messenger, and Audience Network.
With billions of active users and an unmatched advertising infrastructure, META gives you the power to reach the right people at the right time with the right message — across every stage of the customer journey.
Despite the rise of new platforms, META remains the most powerful ecosystem for digital advertising, with proven ROI across both B2C and B2B industries:
- Over 4 billion monthly users across META platforms
- Facebook alone reaches 55.2% of UK adults
- Instagram sees 90% of users following at least one business
- META is responsible for over 25% of total global digital ad spend
Platform | Users | % of UK |
---|---|---|
38.3M | 55.2% | |
33.4M | 48.2% | |
59.4M | 87% | |
Messenger | 39.1M | 57.2% |
Threads | 5.3M | 11% |
With META's deep targeting capabilities, powerful machine learning, and creative ad formats, it remains one of the most cost-efficient and high-converting channels in your marketing toolkit.
META ads aren’t just for likes — they drive results across your full customer journey:
Top of Funnel: Awareness & Reach
- Boosted posts & story ads
- Video view campaigns
- Reels ads
- Brand lift studies
Middle of Funnel: Engagement & Consideration
- Lead generation forms
- Instant experience ads
- Retargeting based on page visits, views, and engagement
- Engagement campaigns & Messenger automation
Bottom of Funnel: Conversion & Sales
- Dynamic product ads (DPA)
- Click-to-WhatsApp or Click-to-Messenger ads
- App installs & event tracking
- Purchase optimisation & value-based lookalikes
META offers one of the richest and most adaptable ad environments available today:
Feed Ads (Image & Video)
Reach users as they scroll Facebook or Instagram with visually impactful content designed to stop the thumb and spark interest.
Carousel Ads
Showcase multiple products or features in one swipeable format. Each card can link to a different landing page, perfect for e-commerce and service bundles.
Reels Ads
High-engagement vertical video ads served within the Instagram Reels feed — META's fastest-growing content format.
Dynamic Product Ads (DPA)
Show users products they’ve viewed, abandoned, or are most likely to purchase based on AI-powered insights. Fully automated, fully personalised.
Messenger & WhatsApp Ads
Start real conversations and convert interest into action. These ads open direct chats when clicked and are perfect for service-based businesses or lead capture.
Get in touch with DNRG today to build a high-performance META Ads strategy that delivers real results. From creative production to campaign management, our paid social specialists are with you every step of the way.
Ready to drive online growth? Talk to us.



How We Work

Advanced Targeting & Retargeting
- Demographics (age, location, gender, language)
- Interests and behaviours (based on browsing habits)
- Custom audiences (email lists, past customers, video viewers).
- Value-based targeting (spend-based audience scoring)
- Retargeting (cart abandoners, site visitors, lead form engagers, etc.)

META Pixel & Conversion Tracking

Why DNRG?
- Proven META campaign success across retail, finance, healthcare, education & more
- A full in-house creative team to deliver high-performing ad assets
- Detailed testing strategies and ad frameworks to improve results
- Granular reporting with performance dashboards and strategic insights
- 1-on-1 account management and META Partner support access

Paid Social Campaigns Built for Growth
- Targeting shoppers on Instagram
- Generating leads through Facebook Messenger
- Building brand awareness across the META Audience Network
