TikTok Ads by DNRG

Think your brand doesn't belong on TikTok? As an award-winning UK agency, we’ve proven it can work for anyone, from global brands to local businesses

How Can We Help?

Reach, Engage & Convert with the World’s Fastest-Growing Social Platform

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TikTok is no longer “just for Gen Z.” With over 1.8 billion active monthly users worldwide and a UK audience that’s 75% aged 24 and over, it’s one of the most dynamic and influential platforms for brands looking to grow online.

At DNRG, we help you harness the full potential of TikTok Ads to reach a highly engaged, untapped audience that isn’t always found on Facebook, X (Twitter), or Instagram — in fact:

51% of TikTok users aren’t on Facebook
66% don’t use X (Twitter)
36% aren’t on Instagram

This presents an unmissable opportunity to cut through the noise and reach people where they’re most active — on TikTok.

Why TikTok Works

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TikTok users are 1.5x more likely to buy than users on other platforms

1 in 3 users buy something immediately after discovering it on TikTok
64% of users discover new products on TikTok with 43% going on to research them further

Monthly UK activity includes:

33.5M users
227 billion video views
102 million video creations
Average 90+ minutes spent daily in-app

If you’re already running campaigns elsewhere, combining TikTok with a well-structured PPC strategy can multiply performance across your marketing funnel.

Full-Funnel Marketing with TikTok Ads

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TikTok supports every stage of the marketing funnel:

Top of Funnel: Awareness & Reach
- Viral video content
- Static image or carousel ads
- Branded hashtags and challenges
- Spark Ads from creators

Middle of Funnel: Engagement & Consideration
- Product tutorials or UGC-style videos
- Retargeting warm audiences
- Countdown ads or timed promotions
- Website cards and event teasers

Bottom of Funnel: Conversion & Sales
- Direct product ads with clear CTAs
- Pixel-based retargeting
- Lead generation forms
- E-commerce integrations

TikTok Ad Formats

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TikTok isn’t just for dancing videos, and it’s not just about video ads. You can run a variety of creative formats to fit your campaign goals:

Video Ads
- Full-screen, sound-on videos that appear in the “For You” feed — perfect for storytelling and brand building.
Static Single Image Ads
- Simple, striking visuals with a clear CTA. These often outperform standard social ad benchmarks with up to 2x engagement and 1.5x better ad recall.
Carousel Ads
- Swipeable, multi-image formats with links and CTAs on each card — ideal for product showcases or service features.
Spark Ads
- Boost your best-performing organic or influencer content as paid ads — adding credibility, reach, and conversion power.

YOU DO YOU, WE DO DIGITAL

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Whether your goal is brand awareness, lead generation, or e-commerce sales, TikTok offers the tools — and DNRG has the expertise — to make it happen.

Ready to drive online growth? Talk to us.

How We Work

Advanced Targeting & Retargeting

We use TikTok’s full suite of audience tools to target based on:

Age, gender, and location
Interests and Hashtag Interactions
Online behaviours and in-app actions
Custom data (e.g., website visitors, email list uploads)

We also build dynamic retargeting audiences, ensuring your ads reach users who’ve previously engaged with your website, content, or lead forms

Enhanced Features for Conversion

DNRG can add extra creative enhancements such as:

Website preview cards
Countdown timers for offers
Promo banners
Lead capture forms
In-app checkout support

All are designed to keep users in-platform while increasing the likelihood of action.

Why TikTok Ads Work for Every Brand – With DNRG Marketing Agency in Bristol

TikTok has over 1.8 billion monthly users, and it's not slowing down. With the right marketing agency, TikTok Ads offer a powerful way to reach consumers who swipe, engage, and buy differently. At DNRG, we excel at creating TikTok Ads that are native. We control trends and audio-driven stories to craft high-impact paid ad campaigns at every step of the full-funnel, from reach to revenue. Whether launching a new product or launching your e-commerce business, our in-house marketing agency takes a performance-focused approach to drive real growth on TikTok. As a paid media, creative-driven agency, we don't just purchase ads — we help brands pick up speed, faster.

Why Choose DNRG for TikTok Ads?

Our in-house paid social experts build campaigns from scratch or scale your existing TikTok presence using a fully data-driven, performance-led approach. DNRG provides bespoke campaign planning, high-impact creative production , A/B testing and optimisation, detailed reporting and insights, and full-funnel strategy for sales, leads, and brand growth.

Your Success is Our Success

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You Do You.We Do Digital.

TikTok moves fast, and so do we. We help your brand tap into trends, reach the right audiences, and create content that feels authentic, engaging, and built to perform.

SEO brings long-term organic traffic, while Paid Media drives immediate visibility. Combined, they ensure your brand is front and centre, maximising exposure, driving qualified leads and boosting conversions.

Paid social campaigns can drive immediate visibility, but their effectiveness is only optimised fully when paired with SEO. By integrating SEO strategies, you ensure that your paid traffic is also backed by long-term organic search growth. This combination improves your brand’s overall visibility, ranking, and ability to drive qualified traffic both paid and organic, resulting in sustained success.

SEO brings visitors to your site, but CRO turns them into customers. By improving user experience and optimising your site’s elements, CRO ensures you get the highest possible return from your SEO traffic.

A well-designed website supports SEO efforts by improving navigation, mobile responsiveness and page speed. A seamless user experience ensures visitors stay longer, which enhances your SEO rankings and conversion rates.

Frequently Asked Questions.

At DNRG, we take the time to truly understand your goals, giving you clear answers and strategies that make sense for your business

TikTok’s audience is large, highly engaged, meaning new users, new visibility, and fresh conversions you might miss elsewhere.

You’ll usually see early indicators like reach, engagement, or leads within a couple of weeks; real ROI tends to emerge as we optimise over time.

From full-screen video and Spark Ads to carousels, countdown timers, and creative UGC style content, we use formats that match your goals.

By using TikTok’s audience tools, interests, behaviour, custom data (site visitors/email lists), and retargeting, we aim ads at people most likely to convert.

Not necessarily. While creative and production can be more involved, cost per result often becomes more efficient when campaigns are well-targeted and regularly optimised.

We track metrics like video view rates, click-throughs, conversions, ROAS, and show you transparent reports so you know what’s working.

Yes, TikTok works best when part of a full-funnel mix (paid social, CRO, email, etc.), so we sync strategy across channels for consistency and higher performance.

TikTok Ads by DNRG

How Can We Help?

Reach, Engage & Convert with the World’s Fastest-Growing Social Platform

Why TikTok Works

Full-Funnel Marketing with TikTok Ads

Top of Funnel: Awareness & Reach

Middle of Funnel: Engagement & Consideration

Bottom of Funnel: Conversion & Sales

TikTok Ad Formats

Video Ads

Static Single Image Ads

Carousel Ads

Spark Ads

YOU DO YOU, WE DO DIGITAL

How We Work

Advanced Targeting & Retargeting

Enhanced Features for Conversion

Why TikTok Ads Work for Every Brand – With DNRG Marketing Agency in Bristol

Why Choose DNRG for TikTok Ads?

Your Success is Our Success

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You Do You.We Do Digital.

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